It’s finally here… our FREE Business Building Quest 8-day Workshop Series and to bring you the fastest and funnest way to start and scale a coaching business!
In this Opening Ceremony, I’ll share with you:
~ Your schedule of events
~ Free business and marketing resources, trainings and step-by-step guidance
~ An invitation to ask a different question
~ The 4 Stages of learning to share with your clients
We kick of this workshop series tomorrow (Monday) and the free resources we’re about to unveil will set you up to work smarter and not harder, make your life WAY easier and have a heck of a lot more fun while you set up, launch and manage your business!
Plus, I reveal my 3 secrets to exude passion and joy, to maintain your energy and expand your capacity to receive… even in the midst of the challenges of starting your business!
To follow along in this Workshop Series and get more details, support and fun, join our Coaching Lifestyle Facebook Group
Between September 2015 and December 2016, my life was filled with seemingly never-ending, unexpected tragic, devastating events that took me away from my business for extended periods of time… my mother passed away unexpectedly, close friends had a total-loss house fire and I lost my 5-year old Godson in that fire, family members got sick, surgeries… it just wouldn’t stop. And these weren’t just little things that I could ignore because I “had a business to run.” These were life-altering, life-threatening situations that required my full, undivided presence and attention. And that meant that I had to stop working IN my business and ON my business; sometimes for several weeks and in one case two months at a time. My mother was one of my best friends and shaped me into the woman I’ve become today. She was one of my true-believers for my business! She was a bright light that impacted the lives of many! And my Godson, Logan, his zest for life reminded me all the time to stop and smell the roses (or in our case, eat some macaroons and drink some lemonade) every chance you get! There isn’t a day that goes by that I don’t think of these two beautiful souls.
A few weeks into me being away from my business with my mother while she was sick, it dawned on me “wait a minute, my business is still running and I’m not even there!” Because I had my business organized and systems and processes in place in the back end, much of my business was automated and running itself… and because it was organized, automated and streamlined, it was easy for team members to quickly step in and run it for me… my business continued, even in my absence. I didn’t have to choose between business and family. My business was running, revenue was being generated, clients were being supported, programs were being launched and at the same time I was able to put my attention on my family and my own self-care.
This continued off and on over several months and as it turned out, when we reached the end of 2016 we discovered we’d had our best year ever! Because we had the back-end infrastructure in place that allowed my team members to step in and basically do my job, the business continued to thrive. (Thank God for organization and for team members)
I never wanted to be in a place where I had to choose between my business or my family. Both are equally as important to me. Heck, when you launch your own business, it’s like giving birth and it’s your baby.
I was and still am deeply…profoundly grateful for my sense of organization, efficiency, infrastructure, systems and to my team for keeping the business thriving.
Sadly, for most entrepreneurs their business is 100% dependent on them. If they have to stop working, their business ceases to exist! It doesn’t have to be that way… with a little bit of time and attention on the back-end of your business your system can run the business and you can manage the system (or a team member).
When you know the pieces and the best practices and what to put in place in the back end so your business is running like a well-oiled machine… that’s the power of a leveraged and optimized back end. You never know what is going to happen in your life… there is never a time like the present to get prepared so your business can thrive no matter what life brings your way!
In fact, I’ve created The Ultimate Coaching Business Blueprint so you know EXACTLY what you need to have set up in the back end so your business is organized, streamlined and automated. I’ve also created an accompanying video training, “The Fastest & Funnest Way to Scale a Coaching Business,” where I take you on a deep dive of understanding these pieces and how the work together in the back end of your business!
So, click the link below and grab your copy of this FREE resource today!
When you think about running your business, how do you approach it? Chances are, you’re thinking like a coach. If you want to get your business up, running, and profitable as soon as possible so you can make the impact you’re here to make, then you need to shift your mindset. On this Facebook Live, we’ll explain the most common mistake startup coaches make, and how to start gaining momentum as a coach-preneur. I’m doing a free Masterclass training that will go deeper into this topic plus give you the 5 Critical Key areas and best practices to set up in your business as well as the sequence to set it all up in. Reserve your spot and transform that overwhelm into fun:
Have you ever uttered the words, “Oh, crap! Now what?” You completed your training to become a coach, and you … Launched! Your! Business! (Yeah!) But now you’re running up against a learning curve the size of the Pacific Ocean. Join us for this Facebook Live to learn what actually creates confusion and overwhelm, and how to avoid these things, so you can run your business with confidence.
Click here to download the free Coaching Business Launch Plan so you can find out what you need to have set up in your business and the sequence in which to set it all up in: https://www.coachesconsole.com/new/your-launch-plan/
You’re a kick-ass coach. When it comes to coaching, you’ve got skills, I know! And this is awesome! But when it comes to running a successful, profitable business, you’re not quite as confident. All you want is to understand the simple systems necessary for your coaching business, right? Well guess what? We’ve got you covered! Join us for this Facebook Live to discover what they are, and how to put them in place. Click here to get your free copy of The Business of Coaching Map: https://www.coachesconsole.com/new/your-coaching-map
Kate Steinbacher, Co-founder of The Coaches Console, had just landed her first coaching client.
She was excited … and shocked. She’d just started her coaching business, and thanks to being a natural-born networker and a charming extrovert, she already had people lined up, excited to work with her.
Only, she didn’t have any systems in place for supporting her new client … or the clients she hoped would follow.
So Kate did what any typical coach would do. After she got her first, “yes”, she picked up the phone, called her mentor coach and said …
“Oh, crap! Now what?”
Like many coaches, Kate operates primarily from her right brain, creativity taking the lead.
Operating a business is more of a left-brain activity, requiring logic and organization.
(Ah yes … I’m betting you know where this is going!)
For the first year of her business, Kate let her creativity and her passion for coaching run her business. She loved coaching! She felt lucky she was getting paid to do it. In that way, she operated from the mindset of a Hobbyist. But she had the goals of a Business Owner – to make a big impact and great money.
Rather than putting systems in place (like a Business Owner would), her “official plan” was to call her mentor coach every time she ran into another part of her business with which she needed help and say, “Oh, crap! Now what?” (Sounds like a Hobbyist, right?)
From all outward appearances, this plan was working well for Kate. She was getting and supporting more clients, and she was having fun. She was professional, credible, and thriving.
But from Kate’s perspective, things looked quite different.
Her approach was costing her time and money. She was so disorganized (her own words!) that it took 3 months for her to receive money from her clients. In one situation, she was so embarrassed about her lack of organization that she waived her client’s invoice all together! (If Kate were here, she’d tell you the same story, herself.)
She struggled to manage her time, and soon became very overwhelmed and stressed trying to juggle everything herself.
This is typical for most coaches and “start-up, service-based entrepreneurs” (those who have a set of skills and/or services they offer to a group of clients).
They discover they have a passion that is really a calling. They bravely venture into entrepreneurship. They work with mentors and teachers who begin to educate them on everything, the hundreds of necessary tasks they need to start and run a business.
Then, overwhelm sets in.
There is so much to do and so much to learn, and without a system, running a business can feel incredibly stressful.
(One of our Coaches Console members described her start-up experience before she began using TCC as “holding everything together with spitballs and duct tape”!)
Seriously – combine these things …
Learning the hundreds of details necessary for running a business
The desire to appear professional and organized
The urgent need to make money
The fear of failure and fear of success
… and you’ve got the recipe for overwhelm.
Everything feels urgent and important.
Fortunately, although we can’t decrease the number of details involved in running a business, or the desire to appear professional, the need to make money, or the fear of failure, we can offer you a solution to this overwhelm!
The cure to overwhelm is to prepare for clients before you get them.
Yes, you read that right: before you have any clients, you should set up effective systems for attracting, converting, and supporting them.
Your fear-based ego may be jumping in right now, exclaiming,”But wait! What if you never get any clients? Why would you waste time and resources creating these systems if you fail?!” Or, “You need money – just go out and get clients!” Or, “You’re smart. You’ll figure this out later.”
Let that go.
Take a bit of time up front, as the CEO of your business, to learn and understand the best practices necessary for laying that foundation. Be proactive, rather than reactive.
And find a mentor who can show you the way.
Kate had a great mentor, but she was in reactionary mode. She did not take the time to become proactive, and therefore she spent her first 3 years of business stressed, overwhelmed, and feeling scattered.
We would LOVE to help you avoid those “Oh crap!” moments!
To help you become more proactive, we want to share the 5 Critical Keys to Your Thriving Coaching Business. Later, we’ll go into more depth, but for now, you can begin thinking about whether you have these keys in place.
Critical Key #1: Attract. The first step is to attract your ideal clients, so they know who you are and what you have to offer.
Critical Key #2: Engage. Once you’ve found those leads, it’s time to engage them and give them a taste of the transformation they can experience by working with you.
Critical Key #3: Convert. When you’re looking for leads, you plan to turn them into clients, right? This is where you do just that, so you can make your impact and grow your business.
Critical Key #4: Support. Once the ink is dry, it’s time to ensure your clients enjoy working with you and feel supported.
Critical Key #5: Refer. You’ve heard it before and we’ll say it again: word of mouth is, hands down, the fastest way to grow your business. Make it easy for your clients to refer their friends to you.
Consider this your homework! Take a few moments now to jot down some notes about these 5 Keys as they relate to your business.
Finally, be on the lookout later this month for additional resources to help you flush out these 5 Keys, identify the best practices for each, and discover how to organize and implement them in your business.
