When Jenifer Horvath, founder of Heart Lifted Coaching, was reorganized out of her corporate job, it was both a dream and a nightmare: she finally had the time and space to become a full-time coach, but she was also overwhelmed with ALL the aspects of setting up her coaching business, finding clients, and changing her career path.
Fortunately, she’d already begun her coaching education—because this world traveler had a dream of being able to coach women (moms) from wherever she was—but she was still in the very early stages: fiddling with a website, email service provider, and online scheduler … and she didn’t have any paying clients yet.
As a single mom, Jenifer wanted a successful coaching practice that provided a steady stream of income, as well as the lifestyle that would allow her to be both an entrepreneur and a hands-on mom to her daughters.
She spent the first two months of her post-corporate life struggling to get her business up and running.
During that time, she felt stressed about the technology, and about the fact that she didn’t yet have paying clients or the income that would result from them.
That’s when she realized she needed structure and support if she ever hoped to get her business launched and profitable—with all the details organized and streamlined!
At that time, The Coaches Console and the Easy Breezy Coaching Business Bootcamp came onto her radar. As soon as she saw the technology and the supportive structure of the course, she knew she had to do it.
This, she said, was the universe helping her out.
Since starting with Bootcamp, she went from what she called “zero everything” to 420 email list subscribers and 13 paying clients. The TCC platform and the support and knowledge she acquired during Bootcamp have helped her get and stay focused and gain momentum.
She went from stressed and overwhelmed to reaching her goals and loving her life!
She’s now in charge and in control of her time and business, and she loves the flexibility of working from home she can spend more time with her kids.
Jenifer said that investing in herself, in her clients, and in her future was one of the best decisions she’s ever made. TCC and Bootcamp gave her the structure, insights, and community she needed, and she continues to use the content long after Bootcamp is officially over.
On a recent trip to the Rocky Mountains for a girls’ getaway, she realized she was living her entrepreneurial dream: she was coaching a client from the balcony of the condo where she was staying. The moment washed over her. She was traveling and coaching, and she’d soon return home to be a work-from-home mom with the flexibility and the means to really take care of her daughters.
Ahh … bliss!
For more real-life stories from coaches who used The Coaches Console and Easy Breezy Coaching Business Bootcamp to transform their businesses and their lives, download your complimentary copy of 12 Proven Strategies for Launching & Scaling a Coaching Business Now, here.
PS! Jenifer Horvath, founder of Heart Lifted Coaching, helps women, who are mothers, overcome overwhelm, get rid of the bag of guilt, stop procrastinating, figure out what they want, and then make it happen, all with a family http://www.heartlifted.com/
When I first started my coaching business 15 years ago, one of the things that I was super excited about is I didn’t have to go to work. I didn’t have to go to an office. I didn’t have to get in my car, I didn’t have to drive. I just had to walk around the corner, and, sit down at my desk. And that’s where the beautiful benefits of being an entrepreneur, right?
Most of us, not everybody, but most entrepreneurs have a home office, right? I’ve got this office as though it was the old master bedroom. It’s the corner of my house, and it’s here and I had the luxury of about 30 steps to get to work. This is also one of the top two things that keeps coaches, and, entrepreneurs from really flourishing and thriving. And its isolation now this is like a double-edged sword, right? We get to have the flexibility of working from home, but it keeps us isolated. Often, we’re behind our computers, and, our desks working away. We’re doing it alone, and, that can be a dangerous territory if you’re not careful because when we’re isolated, typically what happens is, we only know what we know. We don’t have access to other perspectives, other people, other energies, and, emotions, and, thoughts, and, creativity. We stay in our little rhett.
The other thing that happens with isolation and working on our own, is that our fears, and, our villains, and, gremlins. They can get super loud. And so, isolation, while being an entrepreneur has great benefits. Those same benefits can turn detrimental if you are not careful. So, are you working in isolation community, is one of the most powerful components to your business success? Yes, there’s strategy. Yes, there’s marketing. Yes, you’ve got to be a great coach. Yes, you’ve got to have the backend organised. You’ve got to have all of that, and, community is a vital piece. Especially for those women, those of us or that are highly in our feminine. We love community. It’s where we thrive, right? The masculine hero’s journey – go out slay the dragons, come back to hero. Feminine support nurture the connectivity. The community is where we flourish. When we’re having a funky day, we can borrow the courage and insight from others. When we’re on top of our game, we can serve and support others. That may not be in that same spot. We learn from each other, grow with each other. We get to be seen and see others. We get to be witnessed on our journey, and, witness others. And those are powerful ingredients to your business success. Do not overlook them.
So, yes enjoy those benefits of working from home and havingthat flexibility in being your own boss. And don’t let it become a detriment to your business, right? Make sure that you are you’re connected with the like-minded like spirited group of people that have your back. And that you can do the same for them. That alone right there is going to catapult your intuition your creativity. The fun factor is going to make your journey through. All of this way more exciting and well worth it. So, where’s your community? This community right here, we hear time and time again. I feel like I’m home I found my people. I’m so glad there are other people that understand the journey thatI’m in. Find a community like that. If this is it, awesome! If there’s others, perfect. Do not isolate.
Another bootcamp graduate that we have recently interviewed was Johanna Clark, and I loved her story about her business. Well, actually, first I loved the kind of work that she does. She works with parents with little babies to help them get good sleep at night, and how to interact with their child, and, create a supportive environment, so the child is blissful and the parents are blissful. I mean how awesome is that! And Johanna was anything but blissful in her own business. And I find it fascinating that. because, well, the way Johanna described it, she was approaching her business as a hobbyist, right? Not as a professional. And she’s just kind of dabbling in it here and there. And I find it so fascinating how the type of clients and the struggles that Joanna works with was very similar to what she was experiencing right in her business. She was experiencing overwhelmed. She was cranky. She was trying to fit it in, and, really didn’t know what she was doing. And the same thing, her parents, as she was coaching, they were saying the same thing. They were kind of dabbing it. They didn’t know what they were doing. They were overwhelmed, they were cranky. And I love that the journeys mirrored each other because when you know what you’re doing. Things go a lot better and so just like Joanna is able to help parents know how to be parents, and, how to work with their children and create that environment with their children that both takes care of them as the parents and the babies and the kids. Joanna started doing the same with her business. She began learning how to take care of her business, how to tend to her business and create an environment that is supportive and nurturing of the kind of results she wanted. And that’s exactly what she got! And so, when we don’t know what we don’t know, just like brand-new parents – they do not know what they don’t know. And they learn fast, right? They learn through trial and error, that you can have somebody like a Joanna, where you don’t have to learn through trial and error. And it can be a much better journey. And Joanna did the same thing. So, if you’re trying to figure it out as you go, and you don’t know what you don’t know, and, your piece and a lot of stuff together, but you’re still overwhelmed and cranky, it might be time to find that person, that path, that guide, that community, that can help you figure out what it is you need to know so that you can create that supportive and behind the scenes. So, things are good behind the scenes. So, they’re good in the front of the scenes as well.
So check out Johanna’s story. I’ve copied the link below. Read her story and see if you can relate in your business. It might be time to stop following that I don’t know what I don’t know and still trying to get the results that you want. May not be the funnest way to do your business, but check out her story below. I think you might be able to relate to her.
You know, I was just working on some of our marketing and content, and, we made a blog post earlier, a few days ago, and it was about one of our graduates, Rachel. And it talks about the 80/20 principle. You’re probably familiar with that, right? Most coaches, when they’re first getting started, most entrepreneurs, they kind of have this formula backwards, right? They spend 80 percent of their time to get twenty percent of the results. And what I love about Rachel’s story is, she was actually doing that and it was not working for her. Her business was not going anywhere. As she said, she was kind of slogging through everything she had to do. She wasn’t getting results, and, then she flipped it around. And she’s like: “Wait a minute, I need to do 20% of the work, and, spend 20% of the time on my business, to get 80% of the results!” And as soon as she flipped that principle around, then she began to leverage the tools and the resources that guides the mentors. The communities that could help her effortlessly get her business in motion; and she did exactly that. I’ve included a link below where you can read her entire story about how she transformed her business, and, the kind of results she’s getting. She went from no list and chaos behind the scenes. Now, she’s got over 2,000 prospects on her list. She’s got a lot of buyers. She’s working with JV partners and she is like the the momentum that she’s creating. I’m inspired by it every day. And when I also live about her stories, because she’s working with this principle. Leveraging it to her good, right? She’s spending 20% of her energy, and, time, and, attention to get 80% of the results. Now her creativity is flourishing. Her passion is going through the roof, and she has more time to really nurture her business, and, her clients. And there’s more room for creativity. It’s like this snowball kind of building momentum in a positive direction. And she’s just getting started. So, if you haven’t read it, read Rachel’s story below. Check that out and see how you can leverage the 80-20 principle, and, how you might need to flip it on its head.
You know, doing more is not the path to success. It’s actually the fastest path to burnout. A lot of times, entrepreneurs, especially when they’re first getting started, they buy into this thinking of: “well if I can just do this one more project, or implement this one more strategy, or just do this one more thing before I leave, then it’ll…” And it’s the “if-then,” right? [And doing] More here’s why it’s the fastest path to burnout – its fear-based. That whole “if-then” or “if-when” thinking. So, you’re letting your fears dictate your actions -which that’s just gonna create a mess. It’s also putting you in
reactionary mode: “this oh crap I got to do!” “that oh crap I need to do this!” And everything feels urgent and important, right? We’ve lost sight of the reality of what’s urgent, what’s important; but can actually wait. And we’ve lost sight of that because you’re in reactionary mode. Because fears are driving your thoughts and your actions. And there’s no time to rejuvenate. The more you do the more, you cram in and just that one more thing there’s no time for you to rejuvenate. So you are giving of your fumes your sputtering along,
trying to dip into the bottom wells of your gas tank. And you’re trying to do this monumental thing called setup-launch-and-run your business. But you’re doing it on the fumes nobody can run them, nobody can live life like that, much less start a business like that. And so, instead of doing more, it’s about being more to specific things that I want you to focus on being more efficient. It is the first thing. And what that means, is you know that old cliche working harder, I mean working smarter. No, no, no, we’re being smarter not harder, right?
And what being more efficient looks like, is having an organized back into your business chaos. In the backend means chaos, in the front end that’s not how we want to show up. You’re not professional, you won’t be credible. You’ll lose a lot of opportunities. So, make sure you’re organized in the backend of your business. You have systems and processes in place, so that when you follow those consistent
steps every time, they’re generating consistent results. Consistency allows you to free up your time and energy to focus on what you love. And then it also means having a degraded back-end. Not spending all your time trying to manage multiple platforms, multiple technologies, multiple pieces. bBut making sure it’s all working together like a well-oiled machine. Now your business can work for you! You want to work so friggin’ hard for your business.
And then the second thing I want you to focus on, instead of doing more- it’s about being more nurturing nurturing with self care. So many like this is the secret weapon of entrepreneurs. Self care usually, it’s well – when I have time, I’ll get to taking care of myself. Because you’re doing the whole more thing, and creaming your time
with other stuff, and doing it badly. But when you can flip that around, and, you can prioritize self-care, now you’re fuelling yourself up. You’re feeling yourself up energetically. You’re staying connected to your “WHY,” which drives your passion. Now you can think more clearly. There’s more energy that you have, so, you can actually accomplish a lot more in a lot less time. So, you’re working smarter,
you’re spending your time more wisely, right? Nurturing also means being more creative. The more you spend time on things like meditation, journaling, doing gratitudes, taking walks, and, what one
of my friends calls “percolating,” now your creativity can rise up. Because you have the time, and, space, and, energy. Because you’re being more efficient, you’re being more nurturing. Now you’re thinking more clearly, you have more creative thoughts. You see strategies, and, situations, and, challenges with more clarity. And you can even bring in your intuition, right? It’s equal parts strategy, equal parts intuition.
When it comes to running your business, especially for us women, and for you guys out there that have done a really great job of bringing in both the masculine and feminine intuition, is one of this another secret weapon of the entrepreneur. So, it’s not about doing
more. It’s about being more, being more efficient, and, being more nurturing.
What can you do today? I want you to comment below whether it’s being more efficient and having an organized back in our systems and processes and integration or whether it’s being more nurturing self
care that creativity that intuition. What can you reach for today to help you stop doing more, and, start being more? It kick into a snowball that will create positive results in your business like that. I can’t wait to see what happens for you!